The animated short is set to ‘Let it Be’ by The Beatles and features a few celebrity cameos
2019 was the final year of production for the VW Beetle. As a final send-off, VW put together an animated short film commemorating the nameplate’s contributions to pop culture over the past eight decades.
This 90-second tribute, dubbed “The Last Mile,” It features cameos from Ren McCormack, Kevin Bacon, Andy Warhol, and Andy Cohen, and is set to a cover of The Beatles’ “Let it Be” performed by the Pro Musica Youth Chorus of Oak Park, Illinois.
“The Beetle is easily one of the most recognizable cars in the history of automobiles,” said VW marketing VP Saad Chehab. “Honoring it properly required a medium with just as much versatility and universal appeal as the car itself.”
“While we chose the classic Beetle as the star of the animation, additional campaign components in Times Square honor the latter two generations of cars and their place and presence in American culture,” Chebab said. “We are proud of our past but our eye is on the future – hence our choice of New Year’s Eve to hint at our upcoming long-range EV and the 2020 Atlas Cross Sport.”
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